The Peugeot family, one of the main shareholders of the PSA group, is ready to support an acquisition or merger with Fiat Chrysler Automobiles, demonstrating the success of the purchase of Vauxhall-Opel.
The PSA group includes Citroen, Vauxhall-Opel, Peugeot and Vauxhall-Opel, and DS. CEO of PSA, Carlos Tavares, has already said he wants to acquire more brands. The FCA group, whose brands are Alfa Romeo, Fiat, Maserati, and Jeep, has often been cited as a potential target.
The Peugeot family is an important shareholder of the PSA group through its participation in the FFP. Robert Peugeot, president of FFP, was asked about a possible merger with FCA. He said: “With them, as with others, the planets can be aligned.”
The PSA group is also interested in the Jaguar Land Rover, owned by the Indian company, Tata Motors but has recently encountered problems. Peugeot added that the exceptional success of GMA’s acquisition of Vauxhall-Opel in 2016 had encouraged the family to sign the initiative.
“We have supported the Opel project from the start,” he added. “If there is another chance, we will not slow down.”
PSA has long been interested in an agreement with FCA. Tavares decided in 2015 not to consider such a decision and to focus on the conclusion of the Vauxhall-Opel agreement.
The two companies have already collaborated in the development of commercial vehicles and PSA’s share in FCA is partly due to its strong presence in North America, mainly through the Ram and Jeep. PSA is presently preparing to introduce Peugeot in the United States, and an agreement with FCA would give access to a service and distribution infrastructure.
FCA boss Mike Manley told Italian journalists at the Geneva Motor Show that he was too open for further collaboration with other automakers, “whether it’s partnerships, joint ventures or more capital collaboration, which makes sense to us it’s for everyone”.